JD Cleary, LegUp Health

JD Cleary, LegUp Health

JD Cleary is the General Manager of LegUp Health, a year-round health insurance concierge service that helps Utahns find, use, and manage their own plans.

JD Cleary, LegUp Health

“We believe buying your own health insurance should be a benefit; not a burden.”

JD Cleary is the General Manager of LegUp Health, a year-round health insurance concierge service that helps Utahns find, use, and manage their own plans. LegUp Health provides formal benefits programs to help business owners recruit and retain top talent – employees receive 1-on-1 year-round health insurance support from LegUp’s team of non-commissioned coaches.


The defining moment that was the inspiration for LegUp Health happened nearly a decade ago, JD describes, “At our previous company, we witnessed first-hand the challenges American workers and their families faced when their profession required them to purchase their own health insurance.” JD and his business partner, Rick Lindquist, started LegUp Health to provide a new type of health insurance service that is focused on the consumer experience.

While LegUp Health is located outside of the Ogden-Weber area, their services are adopted by and have been well-received by all Utahns with marketplace coverage. They felt they could make a difference for the consumers in the Ogden-Weber area. JD explains the reasoning behind joining the Chamber, “We chose to join due to its robust member benefits and alignment with our business objectives,” said JD.

LegUp Health has many factors that make it unique to other health insurance providers including:

Customer service. LegUp Health’s team members are salaried “coaches” who prioritize customer service over sales.

Focus on the consumer. They are focused on helping Utah consumers navigate their own health insurance, which allows us to build our service and software from the ground up with this in mind.

Talent. They hire top talent. When you talk to someone at LegUp Health, we guarantee they are knowledgeable, well-educated, reliable, and kind.

Technology. They’re not just a health insurance agency. They are also a software company, leveraging technology to empower clients.

The biggest rewards or “wins” are when they are able to empower clients, helping them feel more confident in their health insurance and care decisions. One client testimonial reads, “I’ve always had coverage through my employer until this year. Navigating individual health insurance alone was a nightmare. LegUp Health makes it less frustrating.”

JD and Rick are excited for the future of their organization due to the continued growth of the individual health insurance market in Utah. Individual coverage is portable, maximizes consumerism, and ultimately frees employers to focus their time and money on their core business.

Learn more about LegUp Health by visiting their website, or contacting JD Cleary at (385) 200-1033 or jd@leguphealth.com

Ogden-Weber Chamber of Commerce

Founded in 1887, the Ogden-Weber Chamber of Commerce is a nonprofit organization dedicated to advancing business and community prosperity in northern Utah. 

Based in Ogden, the Chamber represents 850+ organizations in 15 cities and several unincorporated areas in Weber County.

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